Research and Target

When it comes to recruiting and retaining the best people, the more you know about your employees, company alumni, ideal candidates, the applicant pool, talent competitors and the labor market, the more power you have to attract and retain top talent. However, most companies are using outdated stale data from the same sources which causes costly recruitment spending.

The goal is simple, make our customers smarter by allowing them access into the hearts, minds and actions of the job seekers. We call this Talent Intelligence. With our access to 25% of the U.S. labor force, Personified has revolutionized what companies know about their current and prospective employees of today and tomorrow.

The Personified talent intelligence team is comprised of PhD and Masters level Industrial Organizational Psychologists, MBAs, Economists, and Statisticians. This highly skilled team has extensive training in survey and talent methodology as well as unique industry specialization and business acumen. This allows us to leverage talent intelligence to impact your bottom line and human capital investments. Our passion is to understand your organization and provide the insights for efficiency and talent solutions.

Over the last 15 years we have been collecting data on the intricacies of job seekers’ needs, behaviors and opinions, experience levels, companies talent competitors, and real-time compensation data to help companies of all sizes find the right people.. Personified is uniquely positioned to provide you with the knowledge and power you need to find and keep the right people for your organization while maximizing your recruiting budget.

Gain a deeper understanding of your talent to make better recruitment decisions today and enhance your recruitment strategy for tomorrow through Talent Intelligence

How do I get started?

Personified will partner with your team to analyze your needs and develop a research plan that will utilize real time insights into your candidates behaviors, values and histories to give you a deeper understanding of your talent. We’ll then help you use that new knowledge to create an actionable and realistic plan to meet your business goals. Very simply, give you information that you can immediately use to make decisions on your talent.

What do I get?

The outcome of any Personified Talent Intelligence is actionable recommendations that will positively impact your overall recruitment strategy, branding initiatives, recruiter performance, job advertisement attraction, and sourcing process.

While the recommendations and reports for your specific Intelligence research projects differ based on project goals, Personified offers several tailored research and target products, including:

  • Compensation Portal: Real-time access to the salary information that will help you make informed decisions.
  • Applicant Experience: Uncover what candidates really think about your brand and recruitment process.
  • Target Talent: Find out who you compete with for talent and what your ideal candidates are looking for in an employer.
  • Talent Demographics: Discover which candidates you’re attracting and increase your diversity recruitment return on investment.
  • Talent Track: Reveal where your best talent is coming from and where they’re going when they leave your company.
  • Talent Supply and Demand: Locate the talent you seek and increase your recruitment efficiency by learning the supply and demand.
  • Talent Survey Solutions: Custom solutions to gain unique insights into your business questions.


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